I’m not a baker by nature, but its so much fun to try. I have been creating some fun recipes with Color Kitchen color dyes and sprinkles – and I will say – everything has been pretty tasty so far!
WHY COLOR KITCHEN? Unlike conventional brands, Color Kitchen sprinkles + dyes are plant based, chemical free and made with PURE INGREDIENTS like beets, spirulina and tumeric. The company makes everything from rainbow sprinkles to gluten free color cake mixes to Easter egg dyes! (Eager to try them? Find them on Amazon).
What makes Color Kitchen different from other brands? According to their founder, Ashley, “Our colors are powder, so they have a long shelf life and maintain vibrancy until hydrated. Our colors are highly concentrated and we have the only red velvet baking color that withstands the heat when baking and is taste and odor free.”
But whats wrong with the conventional sprinkles and food dyes? Well, coloring agents such as FD & C Red No. 40 are petroleum-based, chemically produced dyes. Per the color kitchen website:
” Concerns have been raised about the safety of artificial food dyes, mostly surrounding behavioral health disorders, allergic reactions, and carcinogenic properties.
Food colorings have been linked to Attention-Deficit/Hyperactivity Disorder (ADHD). An estimated 9.5% of American children suffer from ADHD. Of these children, about 8% are likely have problems related to artificial food colorings. Although more research is needed to fully understand why artificial colors can aggravate ADHD, studies show that behavior improves when artificial coloring is removed from diets (CSPInet.org).
Even more severe health issues have been brought to light. According to the CSPI, the three most widely used dyes, Red 40, Yellow 5, and Yellow 6, are contaminated with known carcinogens. Red 3 has been a recognized carcinogen by the FDA for years, yet it is still allowed in foods.
Allergic reactions to artificial coloring are widely reported, from rashes and watering eyes to asthma.
Because of raised awareness and consumer demand, the food industry has felt the heat. Kraft announced it will take Yellow Dye 5 & 6 out of some mac and cheese products, and General Mills is removing artificial coloring from childhood favorite Lucky Charms and Trix.
EEK! Those are some staggering realizations here.
But, what makes them different from other natural brands? Their colors are powder, so they have a long shelf life and maintain vibrancy until hydrated. AND the colors are highly concentrated and they have the only red velvet baking color that withstands the heat when baking and is taste and odor free.
Want to see what I made this week? Scroll down for the recipes!
Keep checking my instagram for more fun recipes. Snag some Color Kitchen on Amazon and check them out on their website.