Hi friends. This post is SO long overdue. 2020 had a rough start and I took quite the break from blogging but I am BACK. And I am skin deep and ready to share with you my friend Johanna’s new organic + #cleanbeauty beautyline.
I’ve personally tried EACH AND EVERY one of the products and let me tell you – they are SO affordable. Each product is under $19 which is UNHEARD of in this industry.
Grab a kombucha and enjoy my interview with the CEO of Charlies Organics, Johanna Roque.
BYOK: Where did the name Charlie’s Organics originate?
Johanna: Charlie’s Organics originated from my sweet pup Charlie. He was abandoned in a box with his litter mates and left outside and I remember two women coming in with them at the hospital that I worked at the time. I remember going over to the pups and I just locked eyes with this cutie wiggling his tail at me and in that moment, I couldn’t let him go to a shelter, so I took him home. He has been my best friend and side kick since day one and life is just so beautiful with him in my life…I got him when I didn’t know really who I was as a person and even know I rescued him that day, I can honestly say that he actually saved me. So as I made him a promise to keep him loved and safe for the rest of his life….I made it my mission to do the same for other dogs through Charlie’s Organics.
BYOK: What is included in the Charlie’s Organics line?
Johanna: Charlie’s Organics is a botanical skin care line that is completely vegan, organic and natural. I use cold pressed and high quality ingredients to make amazing products for your skin. We currently have a Pumpkin glow serum, Rose toner mist, Lip oil treatment and lip and eye balm. We have started small, but I have many products in the works so I am excited to expand my brand. I want to be a brand that give back as much as possible, so 10% of the proceeds will be donated to animal rescues monthly. Another mission behind my brand is being sustainable the best way we can and with that we offer a refill program for our customers with a discount incentive when you enroll and you get a cool kit!
BYOK: Why is being vegan + nontoxic important to you?
Johanna: For me, I needed to make products that relate to who I am, what I believe in and what I am passionate about. Wellness and veganism are apart of me and what I stand for. I am all about making sure you know what you are putting on your body and asking yourself is this safe? I wanted to create clean products that are simple but effective.
BYOK: Tell us a little bit about the eco friend packaging.
Johanna: For packaging, this was a must with being sustainable! I use sustainable glass for three of the products that you can refill, reuse, or recycle and for one of the products which is the lip and eye balm I use biodegradable paper tubes and all our labels are also recyclable. Besides our products, I made sure to get sustainable mailing material which was all post consumer material and is either recyclable or biodegradable.
BYOK: The lip and eye balm are so unique! How do you use them?
Johanna: For the lip and eye balm, I really wanted to dive in and make something that is effective for both areas. You use it as normal balm for your lips and there’s two ways you can use it for your under eyes. First, you can lightly apply it rolling it on the under eyes before your skin regimen at night or use your finger to dabble and press onto your under eyes. I love it for the hydration and smoothing, especially if you use a cold roller.
BYOK: Tells us more about the glow serum. I AM OBSESSED!
Johanna: The pumpkin serum is my glow secret I used before launching! I used such yummy ingredients! The key ingredient is cold pressed organic pumpkin seed and then my second favorite and effective oil is the cold pressed sea buckthorn. I also wanted to make sure all my oils and liquids were cold pressed to really get the high potency, full nutrients and antioxidants that will ensure maximum results for your skin. Honestly, my first inspiration came from the pumpkin spice craze everyone has every fall….people just love pumpkin! I finally gave in and tried it for the very first this past fall and I wasn’t a fan but I completely respect people’s appreciation for it. Another inspo was I just love experimenting with different oils and also seeing what people use in different countries and the more I experimented and researched, the more I loved pumpkin for your skin. It was like a game of Tetris for me, coming up with different formulations to really find the winner! for me, this formulation is a winner! I love that natural glow you get. This is specially a facial serum that I recommend using morning and night but I also have a hack! I love using it on my hands, You will definitely notice a difference! Hydration and that youthful look!
BYOK: What is your favorite product in the line right now?
Johanna: So for me, I love all my products but if I had to pick one it would definitely be the Pumpkin glow serum!
The lip oil is another favorite for me. It really helps with dry and flaky lips, as well as improving the texture and restoring moisture. I find also using it with the lip and eye balm gives it that double hydration. Sometimes I use it as a gloss on top of lip stick and it looks nice and keeps the color hydrated and bold.
BYOK: What else should we know about Charlie’s Organics?
Johanna: Fun facts: Our thank you cards are plantable! You can put it in your garden or a small pit of soil and watch it grow to a small wildflower arrangement. Another fun fact is that my pup Charlie has 19 nicknames and he answers to all of them haha!
